'Advertisement and Vice Product\r'

'When is the last magazine you go to browse a burger in speedy beder grass? And recently birth you eer went to a convenient investment company and purchased a pack of seat? promptlya sidereal days advertizing of libertine nutrition, baccy and inebriantic beverage w ar atomic number 18 catchy in magazines, newspapers, TV commercials or passenger vehicle stop stations and it seems these products check become disclose of our routine lives. unwavering nutriment, tobacco plant and inebriantic drinkic drinkic beverageic beverage products argon advertised as our â€Å"trusted fri finales” and devalued fodder, tobacco and alcohol companies atomic number 18 tar initiateing non tho adults save handle unused adolescents and children to be their authorisation customers.\r\nWhat atomic number 18 the possible adverse personal effects brought by these â€Å"vice” or un thoroughlynessy products to us and our two- division- grey-headed generations? It is a existn concomitant that consuming similarly oftentimes than degraded nutriment, tobacco and alcohol weed link to authoritative health problems much(prenominal)(prenominal) as corpulency, diabetes, coronary heart disease, amply blood pres authorized, strokes, elevated c wide-cut dealsterol in fulfill and connect crab louses. In circumstance, it is estimated in 2010 at that place argon 222,520 new deterrent examples of lung crab louses and the number of deaths from lung fagcer is 157,300. Cig bette weed accounts for at least 30%of derrierecer death and 87% of lung s excessivelylcer.\r\n inordinateness consumption of alcohol sw solelyow is the key factor for maturation veritable ceasecer and this whitethorn increase the risk in having lung elicitcer. Neverthe slight, the issue of consuming in any case frequently steady f atomic number 18 subscribe drawn the solicitude of the public to a fault as it contributes the tripled rate of overweig ht among adolescents and the duplicate rate among sm every children since the 1980s. patronage of much(prenominal) threat to the health of the public by plain consumption of such(prenominal)(prenominal) desist provender, tobacco and alcohol products, wherefore is the public withal unmingled their m aney on acquire such health-risking product? Rpgger Parl discharge, â€Å" Is straight out the nest tobacco? For boastfullyger food, the supersizing of America is decorous a big headache, dowery Magazine, 8/3/2000, paginate 1 paragraph 1 and 3 ) Perhaps the answer to such question is how much confidence we lay down in these products. It seems we incessantly call back that companies exchangeable McDonald, Burger, Heineken or Marlboro argon trust-worthy and e realthing they pick out us in their advertising is authorized and they claim they ar doing their scoop out to arrange their customers.\r\nBut the fact is we argon already scammed by these advertizements which are sharp prompted by companies intentionally abetting us to have confidence in their products. What are the advertisement strategies used by these companies? ready forage companies pass children to purchase tumultuous nutrition by launching advertisement with imaginary characters such as Ronald Donald, including toys in their steady food meal and cr eating pip-squeak clubs or building more than playgrounds in their chains.\r\nThe unshakable food companies k right a agency that children are likewise junior to suppose what is right and what is injure and they are non suitable to comprehend the inclination of the commercials and believe that everything claimed by the commercials are all true. The Fast food companies are using all their trial to pull in children develop leaf blade loyalty and recognition to their seam so as to go on children to be their potential customers. Fast food Companies withal gain junior batch to secure refrain food by offerin g batty drinks and snacks in give instructions or building more chains in school battlefields in order to upgrade students to vitiates fast food for weak meals.\r\nUnfortunately, tobacco and alcohol companies are using compensate more aggressive strategies to attract rising customers. These companies include elements like sexual content to appoint teenager have ideas that sess or intoxication toilet institute them more mature and in that respect is nonhing wrong with enjoying a button-down emotional state. It is shocking that in most of the tobacco and alcohol commercials there are aphrodisiac models in clubs or parties, reservation exotic posture to make the readers arouse all cordiallys of fantasy.\r\nFor example, I remember there is unmatched alcohol advertisement by Bacardi which there is a materialization woman with underwear in panther’s expression is striping her clothes off fleck she is holding a glass of wine. What would young raft reckon to the highest degree this advertisement? To most of the teenagers there are plenty of things that they are curtail to know about when they are very young. Many young flock are very eager or peculiar(a) to explore new scarf out like sex or sluice ingest and drunkenness.\r\ntobacco and alcohol companies are now even focusing 18-to-25 year old markets by promoting events at bars and sponsoring rock and megrims concerts. Every year alcohol companies spend $5. 7billions on commercials concentrate in sports programs to make their products part of the fun in the matches. much(prenominal) advertisement strategies by fast food, tobacco and alcohol companies whitethorn seem non a big deal to us, erect it would be non well-advised for us to ignore the potential adverts by such products as they are already influencing our life little by little.\r\n similarly much fast food not only has brought impairment to young people’s health but also distorted their universal dete rmine by misleading them that everything are granted when their parents promise to steal them fast food after(prenominal) they constantly nag or beg their parents. For nance and alcohols, even though these products are for adults only, we should not underestimate the potential impairment to teenagers. More and more teenagers whitethorn become pro-longed smokers and drinkers and eventually whatsoever of them may end up giving up their future day by abandoning their aim or jobs.\r\nIn worst case scenario there may resolution in family dis pointe and violence. It would be very sad that teenagers film to have a materialistic life in which he or she immerses themselves in joy-seeking activities like drinking, smoking or even winning drugs only without intrusive for the real plastereding of life. Is there anything we or our government activity can do to stop fast food, tobacco and alcohol companies from manipulating our lives and cheer teenagers from become overweigh victim s of obesity or terrible habits of smoking and drinking?\r\nOur government has the obligation to incite and carry out sealed measures to restrict fast food, tobacco and alcohol companies to fight their foaming products to the public. First of all, our government should hold laws that ban direct advertisement of fast food, tobacco and alcohol advertisement to people less than 18 years old through magazine, newspaper, TV programs or commercials and profits. Most children enjoy ceremonial occasion TV everyday and they see tremendous enumerate of development from TV channels.\r\nSome of these learning are educative while some of them are flake only. However children are not mature to distinguish what is purpose of such commercials. For example, when children see a commercial promoting McDonald’s burger with Ronald Donald spring around, he or she may not know that McDonald wants them to take in their parents to stick out them 5 dollars for a meal. Instead they may mobilize eating McDonald meal is pleasurable and Ronald Donald is their trusted friend. Indeed big companies don’t real bring off what kind of takingss lead fleet on our ulnerable children after they spend so much money on fashioning advertisements and deliver them to the public without taking any responsibility; they only care about how well the advertisements work and promote their products. thusly It is very urgent that our government should advocate and implement certain law to stop such immoral way of advertising by restricting send of fast food, tobacco and alcohol commercials until it is 10:00 pm when all children are in pull outside or requiring fast food, tobacco and alcohol companies to make advertisements without mentioning excitable terms such as â€Å" stooge”,”beer”,”smoking” or”drinking”.\r\nAs faggot and alcohol are proven to be harmful to our health, commercials related to such products should even be b anned from magazines or newspaper. If companies abuse such laws they have to pay a large measuring stick of fines and people in these companies who are responsible for posing such advertisement may impoverishment to go behind bars. However, person may argue that such policy is just a seemingly viable mode to stop big companies aggressively advertisement; there are always loop hole for fast food, tobacco and alcohol companies to advertise their products. But does it mean we should not do anything?\r\n check to Eric Schlosser’s book â€Å"Fast Food Nation”, â€Å"The academy did not recommend a ban on such advertising because it seemed impractical and would break upon advertiser’s exemption of speech. Today the health risks approach by the nation’s children far outweigh the take of its mass marketers. ” Long time ago people didn’t expect much from prohibition of cigarette advertisement from tuner and television, but now everybody kn ows that smoking is fatal to their health. Hopefully by doing that the fast food companies give subscribe to change their pattern into a healthier one and ultimately booster children get rid of their un equilibrize eating habits. Eric Schlosser, Fast Food Nation, harpist Perennial, USA, 2005, foliate 262) Secondly, adding more impose to fast food may be a feasible idea to encourage people to eat less fast food. in addition more levy can be added to toys which are included in children meal in fast food shop.\r\nOften children are attracted to fast food exclusively just for the toys but at the end parents are the ones who pay for the meal. If the parents think the fast food is not worthy, they will start acquire less fast food. mint have the choice to ake finish for themselves and they can judge whether to buy an expensive fast food meal or not when healthy and cheaper food becomes an alternating(a) to them. It would be a wise idea to prohibit fast food companies from of fering soft drinks or fried food in schools or possibleness chains in area where schools are nearby in order help children suffer the temptation of tasty burgers and cut fries. According to administrators in San Francisco and Seattle, â€Å"it’s our responsibility to make it blank that schools are here to serve children, not commercial interest. And indeed recently, according to a explore published in ledger of Law and Economics in November 2008, elimination of tax deductibility of food advertisement speak to equals to change magnitude the food advertisement cost by 54%. ( experience Daily, â€Å" criminalise on fast food TV advertisement would abrogate childhood obesity trends, study shows, 1/27/11, < http://www. sciencedaily. com/releases/2008/11/081119120149. htm > ) Lastly, our government can consider making it mandatory to necessitate cigarette manufacturer put on types on cigarette fisticuffs to make sure that all smokers know the consequence of pro- longed smoking to their body.\r\nOf course it wouldn’t be effective comely to have words of exemplification printed on the packing, so in order to make the warning more deterrent, certain kind of photos should be printed on the packing as well. What kind of photos would be suitable? In Hong Kong photos of dingy lungs or skeleton with a burning cigarette in its mouth are printed on the packing of cigarette to propel smokers that smoking is a suicidal behavior rather than a relief.\r\nAccording to Lori Ferrsina, advocate for the American Cancer Society of Massachusetts, â€Å" reduce public smoking is a golden nugget in its impact on youth. You are ever-changing the world you raise kid in, not just grievous them it’s bad for them. ” We shouldn’t exploit other’s freedom of smoking, but at least we should facilitate an environs in which we can help people stay away from trying their first queer of cigarette. ( Marianne Lavelle, â€Å"An Anti-s moking Ad vs. natural keister Marketing dodge”, page 2, paragraph 10 )\r\nIn fact our government can resort to a more simple solution †education, to influence our future generations that taking care of their health is their own business. fosterage is another effective way to teach our young generations to make choices on what they eat. Education on how to maintain a balanced daily live and transport the idea of understanding unattackable health and nutrition should be included in lessons in school in order to let students know how much nutrition they can get hold from their daily meal and what would happen if they eat more than they need.\r\nAlso children should acknowledge that excess smoking or drinking can result in high risk of having heart diseases or cancers. Perhaps young people are not ordain to pay attention to the impressiveness of having balanced fodders or staying away from smoking and drinking but at least they should be warned and have a apprize idea of what would happen when they are addicted to fast food, cigarette or alcohol too much. It is our responsibility to help children pull in they can make a choice on their diet before they are too late to make such choices.\r\nHowever, even our government is unforced to do their best to encourage us by implementing laws and policies, it is still our own business to take care of our health. What can we do to make sure we and our children can have balanced diets or stay away from bad habits of smoking or drinking? Firstly, it would be a good idea for parents to supervise their children when they are watching TV or browsing the internet. Some parents are not aware of what kind of TV programs or internet website their children are watching.\r\nThis is definitely not good to children because they need adults to tell them what kind of messages they get from the media Is correct. If parents are willing to spare a little every day to accompany their children to watch TV or browse th e internet, they can possibly prevent their children from accept wrong information from the media by telling them the truth about excess consumption of fast food, cigarette and alcohol.\r\nIn fact, simply telling children that they are too young to have too much fast food or smoke and drink, without explaining wherefore adults shouldn’t do the same, is not convincing enough to deflect children that having too much fast food or smoking and drinking are unhealthy. So parents need to be post model to their children by having more balanced and health diets like sandwiches or fruits and quitting smoking or drinking.\r\nIf parents can make luncheon box for children to eat in school every day, children can obtain sufficient amount of nutrition and prevent them from be overweighed. To conclude, although it is our own choice to have or not to have fast food, cigarette or alcohol, that doesn’t make a reason for big companies to promote their products aggressively without con sidering their social responsibility. Now it is not the time to judge who is right or wrong, preferably we should figure out what we can do for our future generations.\r\n full treatment Cited:\r\nRpgger Parloff, â€Å" Is Fast the nest tobacco? For Big Food, the supersizing of America is becoming a big headache, Fortune Magazine, 8/3/2000, page 1 paragraph 1 and 3 Eric Schlosser, Fast Food Nation, Harper Perennial, USA, 2005, page 262) Science Daily, â€Å"Ban on fast food TV advertisement would reverse childhood obesity trends, study shows, 1/27/11, < http://www. sciencedaily. com/releases/2008/11/081119120149. htm > Marianne Lavelle, â€Å"An Anti-smoking Ad vs. New Cigarette Marketing Ploy”, page 2, paragraph 10\r\n'